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I just want to say thank you again – it is beautiful, this new front page and the whole brochure. I am looking at it and thinking how lucky I am to have a killer designer on my side.
Kristine Theurer
Java Music CLub
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Click here to add SEO
Posted in: Blog, Marketing, Web Design by Paul McEwan on January 6, 2010
Adding Search Engine Optimization [SEO] to a website isn’t as simple as pushing an “Add SEO button“. If there happens to be anything like “click here to add SEO” on your website you can rest assure it’s a marketing thing. Even if it works, developing a website so that the SEO can be turned on or off is all about up-selling. It gives third party sellers something to give away as incentive.
From a marketing point of view it’s smart but it feeds on what people don’t know about SEO.
It would be like an electrician wiring your house but wanting more money for the light switches to work.
