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I just want to say thank you again – it is beautiful, this new front page and the whole brochure. I am looking at it and thinking how lucky I am to have a killer designer on my side.
Kristine Theurer
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- Working with Rob Allegrini on his new Market Specific @myRealPage website. More »
Manny and Jay Dot CA
Posted in: Projects, Websites by Paul McEwan on January 10, 2011
Client: Manny and Jay www.mannyandjay.ca
Project Description: Custom Power Brand myRealPage Website built on the myRealPage platform websites for real estate.
Manny and Jay weren’t sure what they wanted but they know what they like and sent me some links to websites that appealed to them. The common ground to all the websites I was sent to view was that they were all friendly and personable. Our perception was that they wanted to come across as friendly and easy to approach. We gave this myRealPage website big easy navigation, an easy way to contact them and it’s immediately apparent who their visitors would be dealing with.
There is a trend afoot for a REALTOR® to ask for their picture not to be present on their website and unless the site is chock full of videos of themsleves this is not a good idea to implement. Real Estate is part of an industry that requires personal recognition to elicit an emotional response.
A single picture is not the complete answer but surely having no picture on a REALTOR® website can wind up looking like a broker’s website or some other corporate entity with all it’s bureaucratic charm. There are completely different ways to treat that sort of site to engage visitors and a single person or small team needs a personal approach. As successful as some of these sites appear to be, in this day and age of authenticity and transparency I question how much more successful they would be if the emotional response aligned with real people and not just investors.
Agents are all selling the same thing. The service they supply on an individual level is the only defining factor. We believe Manny and Jay’s personality show immediatly and give a person a sense of ease of the real estate process.
Talk to us about your design ideas with a myRealPage website.






